Corporate Design & Brand Identity
Corporate Design - Your Brand Unified and Professional
A strong corporate design is more than just a beautiful logo. It is the visual identity of your company that builds trust, promotes recognition, and communicates your values. Consistent design across all media makes your brand unmistakable.
What is Corporate Design?
Corporate design encompasses all visual elements of your corporate communication:
- Logo & Wordmark: The heart of your visual identity
- Color Palette: Emotional impact and recognition
- Typography: Fonts that match your brand
- Visual Language: Style and aesthetics of your photos and graphics
- Layout Principles: Consistent design rules
Why Corporate Design Matters
- Recognition: Customers recognize your brand immediately
- Trust: Professional design creates credibility
- Differentiation: Standing out from the competition
- Emotional Connection: Visual elements evoke feelings
- Efficiency: Clear rules accelerate design processes
My Corporate Design Services
Brand Analysis & Strategy
Together we define your brand values, target audience, and positioning as the basis for the design.
Logo Development
Development of a memorable logo that perfectly represents your brand - from concept to final implementation.
Design System
Creation of a comprehensive design manual with all rules for consistent application.
Digital Implementation
Transferring the corporate design to your website, social media, and digital media.
Application Areas
- Website & Online Media: Consistent digital presence
- Print Media: Business cards, brochures, letterhead
- Advertising Materials: Ads, banners, posters
- Packaging: Product packaging and labels
- Trade Show Stands: Unified appearance at events
The Design Process
1. Briefing & Analysis
Understanding your brand, goals, and target audience
2. Concept Development
Initial ideas and design directions
3. Design Development
Elaboration of visual elements
4. Feedback & Refinement
Joint optimization until the perfect result
5. Finalization & Guidelines
Creation of the design manual for application
A well-thought-out corporate design is an investment that pays off in the long term - through stronger brand perception and higher customer loyalty.
Related Services
- Interactive Design - Your brand in motion
- Responsive Design - Consistent appearance everywhere
- B2B Web Development - Corporate design for business clients